Article marketing still is effective for making money online, but what exactly is article marketing?
A strong marketing strategy is one of the most important aspects for the success of any online business. Sales results are in fact only as good as your marketing strategy and this needs to be effective as well as cost effective. Marketing is one of the most expensive aspects of promoting any business, off or online.
Article marketing is still able to work in conjunction with any other marketing plans you have in place, it is an essential additional tool. Problem is you have to be able to write these articles, even if you have to pay someone else to do this, the cost is worth the results. But how will you accomplish this?
There is a very powerful secret behind this type of marketing, it has been used for years and is nothing new. People have been using the power of leveraging mass media ever since the very first newspapers were printed.
Essentially the syndicated web site that your articles will be published on have mass readership. Much like a newspaper would in the old days before electronic media. You are allowed to post your article for free in most instances, as these syndications are looking for content, in return for your content, they also allow you to supply a contact details and a brief description of what you do, in a small resource box at the end of the article.
This is your marketing tool. The people who read your SEO article already have an interest in it, or they would not be reading about it. They find the article in relationship to a keyword search they have conducted online, and your resource box is back-linked to your website. This then becomes link bait for your products. If someone searches natural cures for acne, your article comes up and your resource box supplies a means to an end with regards the products, and your site receives targeted traffic.
No online business can afford not to receive targeted traffic, and neither can you, article marketing is still able to make conversions to sale.
A strong marketing strategy is one of the most important aspects for the success of any online business. Sales results are in fact only as good as your marketing strategy and this needs to be effective as well as cost effective. Marketing is one of the most expensive aspects of promoting any business, off or online.
Article marketing is still able to work in conjunction with any other marketing plans you have in place, it is an essential additional tool. Problem is you have to be able to write these articles, even if you have to pay someone else to do this, the cost is worth the results. But how will you accomplish this?
There is a very powerful secret behind this type of marketing, it has been used for years and is nothing new. People have been using the power of leveraging mass media ever since the very first newspapers were printed.
Essentially the syndicated web site that your articles will be published on have mass readership. Much like a newspaper would in the old days before electronic media. You are allowed to post your article for free in most instances, as these syndications are looking for content, in return for your content, they also allow you to supply a contact details and a brief description of what you do, in a small resource box at the end of the article.
This is your marketing tool. The people who read your SEO article already have an interest in it, or they would not be reading about it. They find the article in relationship to a keyword search they have conducted online, and your resource box is back-linked to your website. This then becomes link bait for your products. If someone searches natural cures for acne, your article comes up and your resource box supplies a means to an end with regards the products, and your site receives targeted traffic.
No online business can afford not to receive targeted traffic, and neither can you, article marketing is still able to make conversions to sale.
About the Author:
Want to find out more why article marketing still is great, then visit John Farcikan's site on how to choose the best membership site for your needs. You can get a unique content version of this article from the Uber Article Directory.
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