So you want to start an online business or you want to use the internet for an exiting offline business? While the decision to do so may stem from many reasons, the internet is a wonderful to conduct business and can be very profitable if you do things the right way.
When you are in the planning stages of staring an internet business, aside from understanding the needs of your market, the first thing you want to take to heart is the way your website is designed. The cookie cutter approach does not work in all instances. You want your site to stand out as unique. This means you will have to learn how to build your own site or farm it out.
The cost of hiring a professional website designer these days is expensive. You could end up paying $1,500 or more for a basic design concept. Some designers have been known to charge far more. If you design your own site, you can save a lot of money and still get a great looking site.
So why should you consider doing it yourself? Well for starters, you will be able to create it the way you want it. This is important when you have a clear image in your mind as to how you want your site to look. If a professional does it for you, you will get a nice looking site but it may not be exactly what you wanted.
If you learn the basic skills of website creation, this will serve you for the rest of your life. These skills alone open new doors of opportunities that you would not otherwise have. Not only will you have the ability to design your own site and make necessary changes in the future, but you will be able to create new sites in other markets too.
When you are planning the look and fell of your site, always keep in mind that the customer or visitor is the most important thing. The site should not be about you, but about your customers. This means your website will address the needs, wants and desires of the customers by providing answers and solutions that will help them.
By building a site that speaks to your visitors, they will gain confidence in your ability to help them solve their problems and achieve their goals. Too often, this is not the case and people wonder why their websites are not converting into new leads and generating sales.
Websites that target specific needs, wants and desires of a market or niche with specific solutions always win. When a person comes to your website and sees that you truly understand what they need to accomplish, most often they will reach out to you. This may result in you getting a new lead or making a sale.
The best formula you can use is the same formula that copywriters use when creating sales correspondence. The formula is AIDA which means, attention, interest, desire and action. This simply means your site design and website copy should attraction the attention of visitors, hold their interest, create a desire for you solution and inspire them to take action. Do this and your will success.
When you are in the planning stages of staring an internet business, aside from understanding the needs of your market, the first thing you want to take to heart is the way your website is designed. The cookie cutter approach does not work in all instances. You want your site to stand out as unique. This means you will have to learn how to build your own site or farm it out.
The cost of hiring a professional website designer these days is expensive. You could end up paying $1,500 or more for a basic design concept. Some designers have been known to charge far more. If you design your own site, you can save a lot of money and still get a great looking site.
So why should you consider doing it yourself? Well for starters, you will be able to create it the way you want it. This is important when you have a clear image in your mind as to how you want your site to look. If a professional does it for you, you will get a nice looking site but it may not be exactly what you wanted.
If you learn the basic skills of website creation, this will serve you for the rest of your life. These skills alone open new doors of opportunities that you would not otherwise have. Not only will you have the ability to design your own site and make necessary changes in the future, but you will be able to create new sites in other markets too.
When you are planning the look and fell of your site, always keep in mind that the customer or visitor is the most important thing. The site should not be about you, but about your customers. This means your website will address the needs, wants and desires of the customers by providing answers and solutions that will help them.
By building a site that speaks to your visitors, they will gain confidence in your ability to help them solve their problems and achieve their goals. Too often, this is not the case and people wonder why their websites are not converting into new leads and generating sales.
Websites that target specific needs, wants and desires of a market or niche with specific solutions always win. When a person comes to your website and sees that you truly understand what they need to accomplish, most often they will reach out to you. This may result in you getting a new lead or making a sale.
The best formula you can use is the same formula that copywriters use when creating sales correspondence. The formula is AIDA which means, attention, interest, desire and action. This simply means your site design and website copy should attraction the attention of visitors, hold their interest, create a desire for you solution and inspire them to take action. Do this and your will success.
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