If you are serious about building a profitable online business and benefiting from using the leverage gained from online marketing, then you absolutely have to be writing quality articles with fresh content on a daily basis. Article marketing is overlooked by many, yet is a very powerful method of marketing.
Don't underestimate the power of free marketing methods such as article marketing as they are just as, if not more, effective at generating traffic to your website.
So how do you go about it?
Well, you should be able to get your hands on the software that youll need: its called Microsoft Word
Write about what you know. Be passionate about your subject and let it show in your copy that you know your subject well. You want to keep your articles to about 400 words. If this sounds like a lot to you, it isnt - just try typing a few paragraphs about something that you know about, hit the word count button and youll probably be surprised at the result.
Your article content will obviously relate to your website content in some way. So pick a specific aspect of your business, website or service and write your article. Remember it wants to be around 400 to 500 words, so make sure you stay on subject.
It also needs to be informative and of value to the reader so that if you think of the article title as the question, then the main body of your article should provide the answer. The reader of your article wants to know that theyve gained something from your article and that it was of use to them.
Understand that to be successful, article marketing must contain quality content and not just be about publishing high quantity, instead of high quality.
The more articles you write and distribute, the higher your traffic will be. This is easy to do as there are many directories who will accept your articles and distribute them for free. I would recommend Ezinearticles.com as a start. Submit to as many directories as possible to increase your marketing results.
Don't underestimate the power of free marketing methods such as article marketing as they are just as, if not more, effective at generating traffic to your website.
So how do you go about it?
Well, you should be able to get your hands on the software that youll need: its called Microsoft Word
Write about what you know. Be passionate about your subject and let it show in your copy that you know your subject well. You want to keep your articles to about 400 words. If this sounds like a lot to you, it isnt - just try typing a few paragraphs about something that you know about, hit the word count button and youll probably be surprised at the result.
Your article content will obviously relate to your website content in some way. So pick a specific aspect of your business, website or service and write your article. Remember it wants to be around 400 to 500 words, so make sure you stay on subject.
It also needs to be informative and of value to the reader so that if you think of the article title as the question, then the main body of your article should provide the answer. The reader of your article wants to know that theyve gained something from your article and that it was of use to them.
Understand that to be successful, article marketing must contain quality content and not just be about publishing high quantity, instead of high quality.
The more articles you write and distribute, the higher your traffic will be. This is easy to do as there are many directories who will accept your articles and distribute them for free. I would recommend Ezinearticles.com as a start. Submit to as many directories as possible to increase your marketing results.
About the Author:
Ed Hodgson is a published authority within the internet marketing industry who effectivley uses article marketing to increase traffic to his own websites. As an online marketing mentor, he coaches newcomers to the industry his proven marketing system to increase a substantial income online.
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