Sunday 30 August 2009

Here Are 5 Reasons Why You Are An Idiot If You Are Not Using Article Marketing

By Peter Werth

If you are dead serious about making money online, then you most definitely need to be using article marketing to generate traffic and sales for your online business. It's just plain stupid not to tap into the masses searching for information online, and re-direct them to your website where a transaction may be made. Without going into all the benefits, let's take a look at the 5 main reasons that you need to be using article marketing as a part of your internet marketing arsenal.

1 - Through article marketing you are providing additional avenues for potential customers and other visitors to find your website because you are creating additional links to your website on highly trafficked websites. The more avenues there are for potential visitors to find you, the more likely you are to be found.

2 - Through article marketing, you are building inbound links to your website. These inbound links are one-way links, which makes them the most advantageous type of linking for search engines like Google to follow. If your search engine page rank matters to you, then creating these inbound links is an important part of marketing your website, and article marketing can allow you to achieve this quickly and effectively.

3 - Article marketing allows you to build a name for yourself. Most article syndication websites have biography sections where you can share information about yourself and your niche. By writing informative articles that people actually want to read, you are establishing a name for yourself as an authority on whatever subject you are writing about.

4 - Did I happen to mention that article marketing is FREE... yes FREE! Establishing yourself as an authority figure, building backlinks, and generating traffic to your website to increase sales is completely FREE through article marketing. The only cost is the initial time to write and publish your article.

5 - Google loves niche specific cross linking as they then know which sites are relevant to the keywords being searched on their search engine, and when you write your articles, they are obviously going to be niche specific... and pointing back to your website. So in the eyes of Google, the more articles you write and reference your website as a further reading source... the more visitors you will get courtesy of Google. Readers also love to "read more", so it's a win/win situation.

So the above are just 5 benefits of why you should be using article marketing to promote yourself and your business. The rest is up to you, just get creative and start publishing niche related articles to promote your home business... the more the better!

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