One of the best ways to drive traffic to your site is by establishing it as an authoritative source of information relevant to your niche. The best way to do this is to include relevant and fresh content and by distributing your material via article marketing services.
Informative material should be provided about your subject or niche in a series of well-written articles. As people use the Internet to search for answers to their problems and look for specific information they type in a series of words. These words are known as "keywords" and you should pay attention to them and make sure that your webpages are optimized specifically. Article marketing services aim to use these keywords to drive traffic to your site.
Search engine optimization is it too broad a subject to cover in this article, but you should note that your website has to include the correct keywords appropriately placed within the page content. Each different aspect of your business product or service should be represented by a separate page on your website and linked to the appropriate keyword or key phrase.
A "long tail" keyword or key phrase refers to a more complex description of the information that is being sought by a searcher. For example, instead of searching for "dog," the searcher could enter "yellow Labrador retriever," which is a long tail search phrase specifically tailored to their needs. The list of websites would be returned which are tailor-made for this search. You, as a breeder of yellow labs, could promote your service through your website by optimizing for the exact keyword phrase.
If you have decided to utilize article marketing services to help you promote your web site, you should be sure to have articles written including an exact phrase " such as yellow Labrador retriever " in the title and within the article body. We recommend that the phrase appears an optimum number of times within the article body, approximately 1%. This means that in a 500 word article your phrase would appear five or six times. Don't make the mistake of writing articles or getting someone else to write them for you with too high a density of keywords, known as keyword stuffing. This is always counterproductive in the long run.
Article marketing services are quite comprehensive and in addition to the writing of the optimized articles will send them together with a specially designed resource box, bio and link back to your website to a big list of premium article directories. These sites have high traffic numbers where people are looking for articles about specific subjects. They will read your article about, for example "yellow Labrador retriever," find it creative and informative and click on the accompanying link to go back to your website.
If you want to become established as the expert and authority within your niche, article marketing services can definitely help. You will also benefit by an enhanced position within search results, as search engines do like to see back links coming to your site.
For years now, internet marketing experts have extolled the virtues of article marketing services. Together with pay-per-click, this practice is the best way to drive focused traffic to your website.
Informative material should be provided about your subject or niche in a series of well-written articles. As people use the Internet to search for answers to their problems and look for specific information they type in a series of words. These words are known as "keywords" and you should pay attention to them and make sure that your webpages are optimized specifically. Article marketing services aim to use these keywords to drive traffic to your site.
Search engine optimization is it too broad a subject to cover in this article, but you should note that your website has to include the correct keywords appropriately placed within the page content. Each different aspect of your business product or service should be represented by a separate page on your website and linked to the appropriate keyword or key phrase.
A "long tail" keyword or key phrase refers to a more complex description of the information that is being sought by a searcher. For example, instead of searching for "dog," the searcher could enter "yellow Labrador retriever," which is a long tail search phrase specifically tailored to their needs. The list of websites would be returned which are tailor-made for this search. You, as a breeder of yellow labs, could promote your service through your website by optimizing for the exact keyword phrase.
If you have decided to utilize article marketing services to help you promote your web site, you should be sure to have articles written including an exact phrase " such as yellow Labrador retriever " in the title and within the article body. We recommend that the phrase appears an optimum number of times within the article body, approximately 1%. This means that in a 500 word article your phrase would appear five or six times. Don't make the mistake of writing articles or getting someone else to write them for you with too high a density of keywords, known as keyword stuffing. This is always counterproductive in the long run.
Article marketing services are quite comprehensive and in addition to the writing of the optimized articles will send them together with a specially designed resource box, bio and link back to your website to a big list of premium article directories. These sites have high traffic numbers where people are looking for articles about specific subjects. They will read your article about, for example "yellow Labrador retriever," find it creative and informative and click on the accompanying link to go back to your website.
If you want to become established as the expert and authority within your niche, article marketing services can definitely help. You will also benefit by an enhanced position within search results, as search engines do like to see back links coming to your site.
For years now, internet marketing experts have extolled the virtues of article marketing services. Together with pay-per-click, this practice is the best way to drive focused traffic to your website.
About the Author:
To get more information about article marketing services , visit Nigel Evans' regularly updated blog at internetmarketingforsmallbiz.com
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